Dr Anita Leung, CEO of QJY, said, "Script with unique theme and good quality is critical to the success of TV drama series productions nowadays. The global exclusive rights to the full series of Wesley science fictions are valuable assets to our Group. Science fiction is like a breeze of fresh air for the film industry which is always looking for new concepts these days. There are about 200 different themes in Wesley science fictions and is indeed a huge treasure chest for concepts and themes."
Dr Leung expected that the production of TV drama series based on Wesley science fictions will start in 2007. Last year, a TV drama series adapted from one of Ni Kuang's fictions, 'The Devil with Six Fingers" achieved distinctive success in distribution. Dr Leung is confident about the success of forthcoming productions based on adaptations of the Wesley series.
Dr Leung did not mention the cost of acquisition but said that she will apply the unique business model of QJY to develop TV drama series adapted from the Wesley series and estimated that QJY will be able to recover the acquisition cost from revenues generated from one to two Wesley TV drama series. She said that a distributor has already agreed in advance to acquire the first round global overseas distribution right of the TV drama series adapted from Ni Kuang's science fictions, at a price that is three times that of similar rights. In addition, Wesley's science fictions are very popular among the young readers in global Chinese communities. The fiction series can be transformed into content for various broadcasting media including computer, handset and internet etc. A few media companies have already been in touch with QJY seeking for possible co-operation to develop games based on the Wesley science fictions.
About Qin Jia Yuan
Qin Jia Yuan Media Services Company Limited (HKEx: 2366) is a China-focused one-stop shop for TV media services, providing integrated programme, distribution, advertising and marketing and public relations services to production houses, advertising agencies and advertisers. The Group was listed on the main board of the Stock Exchange of Hong Kong on June 30, 2004 following a successful initial public offering. Its strategic shareholders include Aegis Group plc, a public company listed on the London Stock Exchange and one of the world's five largest media groups.

